By Kimberley Church

 Gamevance.com fastest-growing and top awarded web games site,

which attracts greater than 12 million unique visitors a month) today announced the
launch of , more free games featuring hundreds of free games, including custom Gamevance online games, and
games from top-tier publishers and third-party developers. This most recent and
most progressive internet game offering from Gamevance.com is definitely designed to
present a premium gaming experience for its viewers and exceptional earnings
opportunities for specific game designers and publishers -- all while
offering advertisers impressive opportunities to target and engage this highly
responsive, exploding demographic.
With 200 million players worldwide, casual gaming is one of the
fastest-growing - and most recession-proof - categories on the web, But there are tens of 1000's of great online games out
there 'all dressed up, with no place to go.' Gamevances mission is to
be the first online destination that can successfully marry players,
independent developers, major publishers...and profits."
Taking the hugely thriving - and profitable - Gamevance model a step
further, to provide tens of millions of end users with an
almost unlimited collection of free games, while at the same time enabling
developers and third parties to easily and effectively generate sales revenue and
profits, all without impacting the positive - and free - gaming experience
of its viewers.
The Benefits/Innovations of Gamevance.com
For Consumers: Gamevances's mix of online games includes custom games , such as Duck Hunting and Spy Racer;
but, also offers developer-uploaded games and
games from top-tier third party publishers, resulting in an almost unlimited
variety of games across every category and skill-set. Some of the top, most imaginative and impressive casual games are from
individual programmers who need a distribution platform to make them
profitable. By enabling these designers, Gamevance can provide end users with
access to a constantly refreshed suite of the latest and most creative
casual games.
For Game Builders and Publishers: Despite the exploding statistics of
high-quality game developers and portals, the industry has lacked a
platform that ensures not only visibility, but also revenue generation.
Gamevance combines the motivation of sales revenue sharing with an unprecedented
simplicity and cost-efficiency for designers and publishers by providing an
extremely user-friendly, self-serve platform where partners can register and
upload games in minutes. These unique, developer-friendly features are
designed to ensure that Gamevance will offer a high volume and range of
free games to customers.
For Advertisers: The fast growth and engagement of web games users
provides marketers a rare and, in spite of the recent recession, enormous
opportunity. While the internet gaming demographic traditionally skews
female, as it further expands, it is rapidly changing, cutting across the general
population. While Gamevance usually targets online gaming's high-value
female demographic, Gamevance is designed to attract the slightly younger -
and developing - male-skewing web games audience, providing advertisers with
unique possibilities to interact with this new, very desirable and
responsive demographic within online games.
Recession-proof Vertical
Gamevance is tapping into a vertical that industry experts agree
is proving counter-cyclical and recession proof - and that is highly
receptive to internet advertising. In fact, according to comScore, the
online gaming class grew 27 pct during the past year, to eighty six million
visitors by year-end 2008, with the total time spent playing online games
jumping 42 percent - and, while other verticals saw dismal performance,
display marketing views for online games spiked 29% year over year in
November .
US consumers play online games more regularly than any other type of video
games and they're playing them more than they watch online video or visit
social networking web sites. Gamevance seeks to provide this
massive audience with a new hub of entertainment, one that we anticipate
casual players will bookmark and come back to as often as Facebook, MySpace or
Twitter.

About Gamevance.com
Started in 2001, Gamevance (www.gamevance.com) is one of the on-line
industry's most rapidly growing interactive internet marketing firms. Gamevance.com, a premier game website which
attracts 12 million monthly unique site visitors and is one of the
fastest-growing gaming sites and Web properties overall. The company enables
advertisers to target the fast growing, highly sought-after, and responsive
casual gaming audience through Gamevance.com and through its recently
launched internet gaming website. The company's
ResultLinks, a self-serve and in-text display ad system, is the
fastest-growing in its industry. Blending conventional and new media
expertise with cutting edge tools, Future Ads' mission is to offer
marketers with the most resourceful, easiest-to-use, most lucrative sources
of Web traffic. Gamevance.com: play gameshere.

Gambling